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BVLGARI — Writing words worth their weight in gold.



Every word has to shine. Writing for BVLGARI, I learned that luxury storytelling lives in the details. In tone, in rhythm, and in restraint. Writing for a global audience meant finding beauty not in excess, but in balance.
Every caption, headline and post was part of shaping how over 14 million people see the craft, heritage and modern edge of the BVLGARI maison.







A mesmerizing tribute.






A spectacle of elegance.

More Work


🛥️ Project 1 — Volvo Penta

Brand Implementation


💍 Project 2 — BVLGARI

Social Media Messaging


🛞 Project 3 — Rolls-Royce

Social Storytelling


🧑‍🍼 Project 4 — CYBEX 

Product Storytelling


Project 5 — The Ocean Race

Digital Platform


Personal


📸 Photography

Ten years of shooting


🖼️ Art Collection

Litographs 1970-1990


👤 About Me — CV

Education, work etc.



william.rohl@outlook.com +46 70 960 15 19